Case study is one of the several ways of doing social science research it includes experiment, survey, and analysis of the information gathered. Case study is the preferred and recommended strategy when ‘how or why’ questions are being posed. It is used to explain contemporary phenomenon within some real-life context. The descriptive research design is also chosen as it enables the researcher to describe the current phenomenon or situation of the study since the main purpose of this research is to assess the impact of Facebook usage on Senior High School students such as how it reflects on their academic performance.
This strategy is used to determine why STI College Ortigas-Cainta Senior high School students depend on Facebook, such falls under the category of the related field in which the research design is most appropriate for. The present study is intended to respond to research questions of quantitative and qualitative concepts which include preferences of the target audience and their online activities.