Starbucks is not just about the coffee it sells

Etudes

Starbucks is not just about the coffee it sells, it is about the experience that a customer gets. It is a place to have a conversation with friends, or a study time while drinking and eating a snack. But like any other popular place it can unwittingly enforce social norms that may seem that are particularly targeting people of color. Racial profiling by law enforcement leads to unfair treatment in which a person may be suspected of criminal behavior because of his or her skin color. In a similar way to the “Broken Windows” policing there are social cues that influence a person to the manager Socio-psychological studies have shown that participants of an implicit bias experiment, were most likely to shoot at armed black man than an armed white man (Geggel 1). Trainings intended to increase more tolerance to diversity can have side effects. People can become more responsive to the racial issues which can intensify polarization. Understanding of one’s own unconscious biases is useful when making decisions. Starbucks should allow people to use the restroom without purchasing anything because it would create a more welcoming atmosphere for everyone. Otherwise they should define strict rules on restroom use to remind people that “In the context of Starbucks in particular, it’s a recognition that its profits come not from selling coffee, but rather from showing millions of Americans an open and welcome attitude that’s friendly and inclusive” (Salmon 2018).
Anti-bias training to counteract possible implicit bias has to be a steady process to change biased attitudes. Cultivating awareness of personal bias is a big challenge that cannot be easily fixed in just one day. Social structures are strengthen daily by interest groups through media and policies. Although humans share ninety nine percent of the same DNA, genetic recombination makes one individual so different from another. But, there is so much more that makes a person unique. Accepting differences among humanity can only mean that one has gathered enough information to conclude that there is more than what meets the eye.